Copywriting
Resource Recommended Copy
Writing Courses *
If you're needing help knowing how to
write good copy, this is a terrific resource! Of all the
copy writing courses I have reviewed over the years, the one
highlighted below is a particularly great value.
The Copy Writing Sweetie
course is a fantastic package of resources that
provides an exceptional overview and lessons in copywriting.
Although this course is focused heavily on writing for the
web, the advise and expertise are readily transferable to
offline copy writing as well.
It's almost like
several copy
writing courses in
one. Here's just some of what you'll learn:
-
How design is critical to your
site's sales (and that doesn't necessarily mean
an expensive site)
-
How to write
headlines that capture attention and pull your
readers into your
copy
-
How
to strategically guide your readers to a
“call to action” that makes
sales
-
How to write
effective product descriptions that sell (instead
of the bore your
readers)
-
How to keep your
sales message consistent and not confuse your
visitors with too many options
-
How to make your
writing flow to keep your readers engaged so they
keep reading
-
Why testimonials are
important and how to use them as powerful sales
tools
-
How to write to get
the sale vs. how to write to give something
away (there is a big
difference)
-
A checklist of more than
20 common copywriting mistakes
-
Audio/video critiques that walk
you through common copy problems and how to
correct them
-
Why every sales page
should include a P.S. (hint: P.S. should really
stand for "powerful sales"
message)
-
Step-by-step software to help you
develop marketing messages easily
and quickly
At just $47.00, it's an incredible
value. I've compared it to courses costing several
hundred dollars and this just can't be beat for the price.
It's very comprehensive for such nominal cost. You owe it to
yourself to check out the Copywriting
Sweetie course.
* I am an affiliate
for this provider and make a commission on each
sale made if you use the links I've provided. However,
rest assured that I NEVER recommend products for the sake of
commissions alone. I have personally used and endorse each
product I recommend. I also I recommend many products for
which I have no affiliate connection. If a product I
recommend does have an affiliate program, I do take
advantage. Please note that there is absolutely no
extra cost for anyone purchasing through an affiliate
link.
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