Copywriting Resource
Recommended Copy Writing Courses *

If you're needing help knowing how to write good copy, this is a terrific resource! Of all the copy writing courses I have reviewed over the years, the one highlighted below is a particularly great value.

The Copy Writing Sweetie course is a fantastic package of resources that provides an exceptional overview and lessons in copywriting. Although this course is focused heavily on writing for the web, the advise and expertise are readily transferable to offline copy writing as well.

It's almost like several copy writing courses in one. Here's just some of what you'll learn:

  • How design is critical to your site's sales (and that doesn't necessarily mean an expensive site)

  • How to write headlines that capture attention and pull your readers into your copy

  • How to strategically guide your readers to a “call to action” that makes sales

  • How to write effective product descriptions that sell (instead of the bore your readers)

  • How to keep your sales message consistent and not confuse your visitors with too many options

  • How to make your writing flow to keep your readers engaged so they keep reading

  • Why testimonials are important and how to use them as powerful sales tools

  • How to write to get the sale vs. how to write to give something away (there is a big difference)

  • A checklist of more than 20 common copywriting mistakes

  • Audio/video critiques that walk you through common copy problems and how to correct them

  • Why every sales page should include a P.S. (hint: P.S. should really stand for "powerful sales" message)

  • Step-by-step software to help you develop marketing messages easily and quickly

At just $47.00, it's an incredible value. I've compared it to courses costing several hundred dollars and this just can't be beat for the price. It's very comprehensive for such nominal cost. You owe it to yourself to check out the Copywriting Sweetie course.

 

* I am an affiliate for this provider and make a commission on each sale made if you use the links I've provided. However, rest assured that I NEVER recommend products for the sake of commissions alone. I have personally used and endorse each product I recommend. I also I recommend many products for which I have no affiliate connection. If a product I recommend does have an affiliate program, I do take advantage. Please note that there is absolutely no extra cost for anyone purchasing through an affiliate link.

 

  


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Photo of Karen Porter, Marketing Consultant

Karen Porter has more than 20 years of professional marketing experience. During that time she has helped hundreds of businesses improve their marketing effectiveness  through refined communication strategy, tightly defined markets, consistency in branding, and measuring marketing results. Go to About Karen to read more about her marketing background and expertise.